Blog

Sherry McNeil and Steve Buors at the CFA Convention
April 8, 2025

Live from the 2025 CFA Convention with Sherry McNeil, President & CEO of the Canadian Franchise Association (CFA)

In this special episode, we are live from the Canadian Franchise Association National Convention, where we caught up with Sherry McNeil, President & CEO of the Canadian Franchise Association (CFA)...


Award displaying "Canadian Franchise Association Recognition Awards 2025 for Distinguished Franchise Support Service/Supplier Award"
March 31, 2025

Reshift Media Makes CFA History with Distinguished Franchise Support Service/Supplier Award Win

We are excited to announce that Reshift Media has received the 2025 Distinguished Franchise Support Service/Supplier Award, presented by the Canadian Franchise Association (CFA). This is the first time in...


February 21, 2025

Senior Search Specialist – Job Opportunity

Reshift Media is a Toronto-based digital marketing company experiencing continued growth. Our mission is to be a one-stop destination for franchise and multi-location businesses seeking cohesive search, social, and digital...


February 12, 2025

Top Social Ad Creative Trends to Watch in 2025

The digital marketing landscape has become increasingly competitive, with consumers experiencing growing ad fatigue as they are exposed to more and more ads every day. As a result, marketers can...


January 24, 2025

2025 Franchise Development Trends

On November 19th, our CEO and Co-Founder Steve Buors, spoke at a Lunch & Learn with the International Franchise Association. He shared franchise development trends for 2024, expectations for the...


Social Media in Colorful Alphabets
January 22, 2025

How to Leverage AI for Social Media Ads

Artificial Intelligence (AI) has become a game-changer for businesses looking to enhance their social media advertising efforts. With the increase of data on platforms like Facebook, Instagram, TikTok, and LinkedIn,...


The Daily Show uses their header image to promote their show and where it can be streamed
January 20, 2025

X (Twitter) Headers: Need Inspiration?

Over the years, X’s header image has evolved, including its size, resolution, and how to update it. Below are a few tips on optimizing the header feature, as well as...


customer satisfaction survey
January 20, 2025

How AI Can Improve Customer Engagement

Most businesses are constantly looking for ways to better connect with their customers, and Artificial Intelligence (AI) is revolutionizing customer engagement, offering powerful tools to create more personalized, efficient, and...


working on a computer
January 16, 2025

Using AI to Optimize Social Media Scheduling and Posting

In today’s fast-paced digital landscape, social media has become essential for brands and individuals looking to connect with their audiences. With the high amount of content being shared, having a...


Merge Multiple Facebook Pages into One
January 15, 2025

How to Merge Multiple Facebook Pages 2025

At some point, you may find yourself with more than one Facebook page for your business. This can happen if a customer trying to check into your location couldn’t find...