Blog

Person holding an iPhone with a black screen and the Instagram logo in the centre.
July 15, 2021

New Updates Coming to Instagram Reels & What That Means for Brands

The competition is real in the world of social media platforms, which means you will likely see more updates now, and in the future, as each platform battles it out...


instagram for business
June 6, 2021

How to Transition Your Personal Instagram Account to a Business Profile

Instagram offers business profiles on their platform and we recommend any company looking to reach out to their customers make the transition if their profile is currently set as a...


how apple ios14 affects Facebook ads
March 12, 2021

How Apple’s iOS 14 Update Will Affect Facebook and Instagram Advertisers

Apple recently announced a new App Tracking Transparency framework as part of the upcoming iOS 14 release, which is expected in the Spring of 2021. This new framework will prompt...


January 22, 2021

How To Use Facebook Frames To Promote Your Brand

Learn more about Facebook disabling frames here. Previous post: Facebook frames are popular additions to personal Facebook profiles (visit www.facebook.com/profilepicframes to add a frame to your profile photo.) But have...


January 5, 2021

How to Create a Facebook Story on a Business Page

With business pages’ organic reach continuing to decrease on Facebook, it’s now more important than ever to experiment with different ways to get your posts in front of as many...


August 20, 2020

Facebook Is Testing a Diversity Designation for Business Pages

Facebook is testing ways to highlight diverse businesses. Page admins may see a new tab in their business Page’s settings that allows them to identify their company as a diverse...


July 6, 2020

TikTok Introduces New Tools for Brands

TikTok announced that brands will now have access to a new marketing platform called ‘TikTok for Business,’ which will serve as the home for all its current and future marketing...


June 30, 2020

How COVID-19 Has Changed Consumer Behavior

COVID-19 has transformed the way people interact with the world. For instance, since the pandemic started, internet usage has skyrocketed. Many customers and businesses have become more dependent on online...


photo by Will Francis/Unsplash of laptop open to Facebook
April 20, 2020

How to Apply for Facebook’s Small Business Grants Program

To assist small businesses experiencing disruptions resulting from the global outbreak of COVID-19, Facebook has pledged $100M in cash grants and ad credits. The grants vary by country; for small...


Merge Multiple Facebook Pages into One
April 2, 2020

How to Merge Multiple Facebook Pages

At some point, you may find yourself with more than one Facebook page for your business. This can happen if a customer trying to check into your location couldn’t find...