
We are excited to announce that Reshift Media has received the 2025 Distinguished Franchise Support Service/Supplier Award, presented by the Canadian Franchise Association (CFA). This is the first time in the history of the CFA for a supplier to win this award more than once, and we are incredibly honoured by this recognition.
Reshift previously won this category when it was first awarded in 2019. The Distinguished Franchise Support Service/Supplier Award recognizes the efforts and contributions of franchise supplier professionals and organizations supporting the franchise industry and the CFA. A key feature of this award is that nominations are submitted by CFA members from across the country. Winners are selected by a committee based on several criteria, including their support for the CFA, the benefits they provide to franchisors, and their involvement in the franchise community.
“Receiving this award based on client nominations is especially meaningful to us. It is humbling to know that our clients took the time to recognize our team, and we appreciate their ongoing trust and support. We’re blessed to have the best team in the industry! We also want to express our sincere appreciation for the CFA’s efforts in advancing franchising in this country. We are proud of the strong relationship we’ve built over the years,” says Kirk Allen, Reshift Media’s COO.
This award is among six categories within the CFA Recognition Awards, all of which intend to celebrate individuals and franchise systems on outstanding achievements, philanthropic endeavours, and contributions to the franchise community.
“The CFA Recognition Awards are all about celebrating companies for their demonstrated commitment and valued contributions towards making a difference in the Canadian franchise community,” says Sherry McNeil, CFA President & Chief Executive Officer. “We congratulate all of this year’s recipients on their remarkable achievements and commitment to Growing Together™, exemplifying what the franchise model can help Canadians accomplish.”
Awards will be presented at the CFA’s Recognition Awards Luncheon during the CFA National Convention on April 6, 2025, in Niagara Falls, Ontario. Click here to view the full list of winners.