Retail Digital Marketing
Retail is competitive,
and we play to win.
Our proprietary technology and processes give retailers the edge over their competitors.
To win in retail you need to continually adapt and innovate.
In many ways, digital has leveled the playing field across the entire retail industry, enabling small- and medium-sized retailers to compete head-to-head with giant companies. Social media, digital advertising and ecommerce has opened up tremendous avenues of growth for all retailers, while also forcing companies of all sizes to continually adapt and innovate in order to remain relevant to customers.
Through our extensive retail marketing experience, we have developed technology and processes which will give you the edge over your competitors. We are able to help you improve every aspect of your digital strategy, including your website, ecommerce, mobile app, SEO, digital marketing and more. Our team will put together a comprehensive plan designed to catapult you past your competitors and keep you there.
Multi-location retailers have a built-in advantage
We enjoy working with retailers who have multiple physical or virtual locations because, with the right plan, they have an opportunity to achieve extraordinary digital results. Consumers have a lot of information coming at them online, which can make it hard for your brand to break through the clutter to make an impact. In order to filter through the noise, people use proximity to increase relevance – which is why “near me” searches are so popular, as an example.
Through our experience working with a large number of multi-location organizations, we have developed processes and technology that enables retailers to localize their website, SEO, social content and digital advertising to dramatically increase relevance with their local customers. Using our approach, your company is able to out-rank competitors in search and achieve amazing reach on social media in order to find more customers and grow sales.
Our proven retail marketing approach delivers superior results.
What we do
Through our in-depth experience with retail organizations, we have developed specialized strategies, processes and technology to help you succeed. Our amazing social, search, content, design, data and development professionals are eager to help you with every aspect of your digital media approach.
Whether you are a nationwide retailer with thousands of locations or a local independent, we have the skills and expertise to help you win. We are comfortable working with “bricks-and-mortar” companies, ecommerce/virtual organizations and territory-based models.
Digital strategy and consulting
Our cross-functional team will work with you to review your current digital performance, competitors and industry characteristics in order to arrive at a customized digital strategy aimed at maximizing your digital opportunities while addressing obstacles that are holding you back.
Search engine optimization
Our search, technical and content teams will research, design, implement and manage a search optimization approach that is customized to your business. We will provide recommendations on the ideal website structure, content approach, structured data strategy, keywords, competitive positioning and other factors. Once the search strategy is deployed, we will analyze the results and make ongoing improvements to maintain your search momentum.
Search engine advertising
Through our experience with retailers across a wide range of categories, we have developed proprietary processes and technology to generate superior results. Our search team will create, implement and manage an innovative search advertising program that is customized for your company and industry. Your campaign will achieve better results for a lower cost, which will lead to greater revenue potential.
Display advertising
Our creative and advertising teams will work with you to design, implement and manage a customized display advertising program aimed at achieving your business objectives. Our team will develop the advertising creative and set up interest targeting, geographic targeting and other factors. We will also implement a comprehensive retargeting approach in order to increase touchpoints with customers who have expressed interest in your products.
Social media community management
Our incredible social media team will work with you to map out an approach that fits the needs of your business and your social media audience. We have significant experience designing, implementing and managing multi-faceted community management strategies for retail organizations to ensure the best possible results. We employ a combination of technology and best-practice processes to create an effective and scalable solution that delivers results.
Social media advertising
Our social advertising team will work with you to design a customized campaign strategy and creative approach that fully leverages the strengths of your organization and achieves your business objectives. Once the strategy and creative is finalized, we will build, deploy and manage the program on your behalf, using social media best practices and technology to achieve economies of scale and superior advertising results.
Website design and development
Our design, development, search and content teams have significant experience creating custom websites for retail organizations. We are skilled at designing and developing ecommerce and multi-location sites which are fully search optimized to deliver increased traffic, customer retention, and sales. Our integration team can connect your website with your other systems such as your POS, CRM, shipping, and others. Every site we build is optimized for desktop, tablet, and mobile to ensure a smooth customer experience across all devices.
Mobile app design and development
Our skilled team will work with you to design and develop a custom mobile app aimed at delighting your customers and achieving your business objectives. Mobile apps can include a wide variety of features including ecommerce, loyalty, customer profiling, among others. We will also integrate your app with your core systems such as your POS, CRM and website to enable data transfer and a seamless customer experience across all devices.
We’re also franchise marketing experts
If your retail organization is a franchise, then you have definitely come to the right place! We have experience working with hundreds of franchise organizations around the world to deliver amazing results.
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What our clients say
“Reshift’s deep knowledge and expertise in digital marketing and its understanding of the industry have and continue to be pivotal in ensuring retailers succeed through effective digital marketing strategies.”
Diane J. Brisebois
President & CEO, Retail Council of Canada
“Reshift is not a typical agency. Instead, the Reshift team is an extension of our team at M&M Food Market. They have had a huge impact on our success and it’s always a pleasure working with them.”
Marc Coulombe
Associate Director, Loyalty & Digital, M&M Food Market
“We looked through a lot of different providers and came across Reshift Media. I’m pleased to say that we instantly signed with Reshift.”
Peter Scully
President & CEO, BioPed
“I've been looking for a local ad platform for years that would allow operators the flexibility to place ads locally using an approved brand asset library while allowing the company to maintain brand standards. I finally found what I've been looking for with Reshift.”
Tim Schroder
Senior Vice President Marketing, Save A Lot Food Stores Ltd.
“Reshift Media helped design and build our app and website, added e-commerce and improved our SEO. Thanks guys for everything you do!”
Shailan Vadera
Manager, Information Technology, Crock A Doodle
We are the partner of choice for
200+
Brands25000+
Locations22
Countries
