Blog

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June 6, 2021

Why Are My Facebook Ads Getting Rejected?

If you’ve ever advertised on Facebook, you may have had some of your ads rejected. This can be confusing and frustrating, especially if you believe your ads are not violating...


how apple ios14 affects Facebook ads
March 12, 2021

How Apple’s iOS 14 Update Will Affect Facebook and Instagram Advertisers

Apple recently announced a new App Tracking Transparency framework as part of the upcoming iOS 14 release, which is expected in the Spring of 2021. This new framework will prompt...


January 22, 2021

How To Use Facebook Frames To Promote Your Brand

Learn more about Facebook disabling frames here. Previous post: Facebook frames are popular additions to personal Facebook profiles (visit www.facebook.com/profilepicframes to add a frame to your profile photo.) But have...


December 31, 2020

The Coronavirus and Digital Advertising: Risks and Opportunities

Concerns about the increased spreading of Covid-19 around the world are dominating headlines, causing disruptions in the stock market, and increasing fears of a recession.


August 20, 2020

Facebook Is Testing a Diversity Designation for Business Pages

Facebook is testing ways to highlight diverse businesses. Page admins may see a new tab in their business Page’s settings that allows them to identify their company as a diverse...


June 10, 2020

How Small Businesses Can Leverage Social Media During COVID-19

The coronavirus outbreak made a significant impact on small businesses. However, many social media networks have pushed out new updates and features designed to help small businesses navigate through these...


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April 20, 2020

How to Apply for Facebook’s Small Business Grants Program

To assist small businesses experiencing disruptions resulting from the global outbreak of COVID-19, Facebook has pledged $100M in cash grants and ad credits. The grants vary by country; for small...


December 10, 2019

Social Media Image and Video Sizes 2020

Implementing social media with video and image marketing to promote your brand is one of the most effective methods to reach a wider audience. It is essential to use the...


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October 17, 2019

Facebook Is Removing Grey Checkmark Verification on Business Pages

Local business owners who went through the process of getting their Facebook pages verified are about to be disappointed. Facebook just announced they will be removing the gray verification badges...


SMMW Recap Mari Smith
April 12, 2019

SMMW Recap: Mari Smith Talks Adapting to Facebook’s Changes

Mari Smith’s much-anticipated presentation at Social Media Marketing World 2019 (SMMW19) was all about adapting your Facebook marketing to changing consumer behavior and it was full of great insight and...