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SMMW Recap Mark Schaefer
April 12, 2019

SMMW Recap: Mark Schaefer on Humanizing Your Marketing Efforts

Once again, Social Media Marketing World (SMMW19) did not disappoint. It doesn’t hurt that I just love the city of San Diego and I can hardly wait to spend three...


February 21, 2018

Facebook Live 101: How to Use Live Videos to Increase Organic Reach

With Facebook’s recently announced algorithm changes, it is now more difficult than ever for business pages to achieve organic reach. However, Facebook’s announcement indicated that the News Feed would begin...


January 2, 2018

Facebook Wi-Fi Frequently Asked Questions 2018

In 2014 we wrote a blog post about Facebook’s free Wi-Fi feature, which is a quick and convenient way for businesses to offer their customers free Wi-Fi access while simultaneously...


August 28, 2017

Setup Facebook WiFi Router Guide 2017

Facebook allows you to turn your business into a Wi-Fi hotspot by allowing customers to simply check-in to your location without the hassle of passwords or codes using Facebook’s free...


December 14, 2016

How Facebook Is Expanding Its Focus on Local Businesses

With 60 million-plus businesses now using Facebook pages, the social network has become a marketing and advertising powerhouse. However, it is not just national brand pages that are taking advantage...


Facebook_Post-To-Multiple-Pages
August 25, 2016

How to Post to Multiple Facebook Pages At Once

For multi-location and franchise businesses to have a successful social media presence in 2016, it is important to have an individual Facebook page for each of their brick-and-mortar stores.  This...


August 4, 2016

Instagram to Help Businesses Reach the Snapchat Generation

Instagram, the Facebook-owned photo-sharing platform, has added a new feature called Instagram Stories in an attempt to compete with the popular mobile app Snapchat. Snapchat has been one of the...


March 15, 2016

Facebook Lead Ads: Everything You Need to Know

Facebook recently introduced Lead Ads, an ad unit that makes it even easier for businesses and marketers to connect to potential customers. It’s a cost-effective alternative to sending users to...


February 19, 2016

Facebook’s Place Tips: The New Way To Connect with Customers

Facebook continues to increase their focus on connecting local businesses to their customers with the launch of the Place Tips feature. As we first wrote when the feature was in...


March 9, 2015

Your Facebook Page’s Likes May Soon Dip

Facebook is making a change that will likely result in a slight drop in the number of likes business pages currently have. But don’t worry; the social media network isn’t...