Blog

Tag: social media

December 14, 2016

How Facebook Is Expanding Its Focus on Local Businesses

With 60 million-plus businesses now using Facebook pages, the social network has become a marketing and advertising powerhouse. However, it is not just national brand pages that are taking advantage...

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August 25, 2016

How to Post to Multiple Facebook Pages At Once

For multi-location and franchise businesses to have a successful social media presence in 2016, it is important to have an individual Facebook page for each of their brick-and-mortar stores.  This...

August 4, 2016

Instagram to Help Businesses Reach the Snapchat Generation

Instagram, the Facebook-owned photo-sharing platform, has added a new feature called Instagram Stories in an attempt to compete with the popular mobile app Snapchat. Snapchat has been one of the...

March 15, 2016

Facebook Lead Ads: Everything You Need to Know

Facebook recently introduced Lead Ads, an ad unit that makes it even easier for businesses and marketers to connect to potential customers. It’s a cost-effective alternative to sending users to...

February 19, 2016

Facebook’s Place Tips: The New Way To Connect with Customers

Facebook continues to increase their focus on connecting local businesses to their customers with the launch of the Place Tips feature. As we first wrote when the feature was in...

March 9, 2015

Your Facebook Page’s Likes May Soon Dip

Facebook is making a change that will likely result in a slight drop in the number of likes business pages currently have. But don’t worry; the social media network isn’t...

January 30, 2015

What the New Facebook Place Tips Feature Means For Businesses and Marketers

Facebook’s objective to connect people with the world around them has taken an innovative step forward with the launch of a new feature called Place Tips. This new feature will...

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April 3, 2013

Effectively and Easily Manage Facebook’s Parent-Child Framework with Reshift’s Social Brand Amplifier

This is part three of a three-part series on Facebook opportunities for franchisors and businesses with multiple locations. In parts one and two of this series, we discussed how businesses...

March 15, 2013

Facebook is Changing Your Timeline…Again

The news feed isn’t the only section of Facebook about to go through major changes. Earlier this week, Facebook announced yet another round of modifications to personal timeline pages. Timelines...

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March 11, 2013

How Businesses Can Achieve a First-Mover Advantage on Facebook’s Graph Search

As discussed in an earlier post, Facebook’s Graph Search (launched in beta January 15, 2013) is a powerful new opportunity for businesses to reach potential customers. The question is: what...

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